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Cost Per Action
(CPA)
Cost Per Action (CPA) Used this method if you only want to charge a fee every
time a user completes a desired action, such as filling out a form,
downloading software, or viewing a series of pages.
If you
prefer to pay by sale, CPA-based advertising can deliver your customers to
you and guarantee that you won't pay a dime unless until you make a sale. In
the highly competitive and expensive world of Internet advertising, this is a
rare bit of insurance for your company's advertising budget.
But sales
aren't the only "actions" you can choose to pay for. If you offer
registrations or subscriptions on your site, our CPA-based network can be
very effective. If you are simply seeking new leads for your company by using
an opt-in mailing list, you can utilize our CPA-based advertising to
guarantee interested leads.
The benefit
of CPA advertising is obvious -- you get what you pay for. And your ads will
generally run in more places for longer if you decide to pay only for
specified actions. This can translate to greater visibility for your company.
How it works
Now that you know what CPA-based advertising is, how does it work? When you
place your ads with Adscampaign.com, your ad will begin to display as soon as
it is added to the rotation.
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